My Latest Review from Lovely Seller Clients – Santa Rosa Beach Florida

“Wendy Rulnick was a real pleasure to work with. When we would send her a text msg we would barely finish sending it when she was already answering. She took our listing and advertised our house on several venues. Places that I didn’t even know about. We ended up getting a full price cash offer without any conditions. As previous Real Estate agents ourselves and authors of the book “The Ultimate New-home buying Guide”, we have been involved in over 200 closings so when we sing praises to Wendy we know what we are talking about. If you want great responsive service from a Real Expert in the Real Estate profession, CALL WENDY YOU WON’T BE DISAPPOINTED!!!!”

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-259-0422
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Crestview, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Current Most Overused Real Estate Ad Terms on the Emerald Coast

Did you know that Realtors often advertise their listings to each other? Here on the Emerald Coast of Florida, the most overused and trendy terms for agent-to-agent advertising are:

  1. Price improvement (as opposed to price reduction)
  2. Easy Show (this term has been used for years – oftentimes the property is not easy to show)
  3. Compelling Price, New Compelling Price (this is no longer a unique term, and I am not compelled)
  4. Seller is Highly Motivated (did you know you cannot say that without the seller’s permission?)
  5. Impeccable
  6. Impressive
  7. Discerning buyer
  8. You won’t want to miss this
  9. Exceptional
  10. Click Here! (What, are you trying to capture my email address?)

If you are thinking about listing your Emerald Coast real estate, look for someone with creativity to market your property.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-259-0422
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Crestview, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Diary of a Destin Realtor

 

Day in the life of a Destin Realtor…

Morning…

Trying to beat the impending storm, I drive through dense fog to get to my waterfront listing in Fort Walton Beach to remove my signs and lockbox before closing.  I get there in time, walk 400 feet down the pier to the intracoastal.  Getting totally wind-blown, I drag the sign back up the pier, my heart palpitating in my chest, out of breath.  I thought I exercised enough.

On the way back to my Miramar Beach office, I stop at the Destin Walgreens to buy a comb and hair spray to try to get my frazzled hair back under control. Stepping out on the sidewalk, I find my shoe is no longer on my foot. The heel is jammed in a large crack. I have to use force to remove the shoe from the crack. The Walgreens cashier asks if I am “ok”.

Afternoon…

Back at the office, I receive a call from a homeowner wanting to to do a short sale of his house in Santa Rosa Beach.  He tells me his foreclosure sale date is in two weeks. I tell him that’s not enough time for us to accomplish a short sale, he must call the bank and his attorney to see if they will delay the foreclosure before we list it. I never hear back from him again.

My 2:00 p.m. appointment to meet a real estate agent to interview for my team passes.  She’s a no-show. She calls me at 2:30 p.m. to tell me she’s not coming. Thank you.

The house cleaner texts to ask where her check is. I panic, then realize I must have thrown it out “cleaning” the house before she arrived. She finds the check in the trash.

I show a house to a client who is accompanied by three friends. They are all drinking out of paper cups. I ask if it’s coffee? They answer “no”.

I go to gym, do cardio.

 

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-259-0422
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

My Latest Zillow Review from Destin Florida Home Seller

Thank you to my Destin Florida seller! I sold two Destin townhomes for him within a few weeks.  I advised him on an effective remodel that would maximize his selling price. It’s always a pleasure to hear that I’ve helped someone!

How may I help you?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Jingle & Mingle Charity Event for Individuals with Autism – Westonwood Ranch – The Wine Bar, Miramar Beach FL

Come to the “Jingle & Mingle” charity holiday kick-off event at The Wine Bar at Grand Boulevard, Miramar Beach Florida. Enjoy live music by Mari Gleason, appetizers, wine, beer, raffles at this fabulous restaurant in Sandestin on December 2, from 1:00 p.m. to 4:00 p.m.! Proceeds will benefit Westonwood Ranch of Walton County, a farm-based learning program for individuals with autism and related developmental disorders. Westonwood’s mission statement includes its goal to “fill the gap in transition services as young adolescents enter adulthood who have ASD (Autism Spectrum Disorder)”.  Read founder Lindy Wood’s story of her son Weston and prepare to be moved as you understand why she created this important community organization.

Order your $35.00 tickets here. We hope to see you Sunday December 2, from 1:00 p.m. to 4:00 p.m.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Recent Sales Around the Emerald Coast – How May I Help You?

It’s been a busy selling season around the Emerald Coast of Florida. I’ve helped a variety of sellers and buyers accomplish their real estate goals.  Here are a few examples of recent sales:

Quail Run Townhomes, Destin Florida – Unit 134 – sold

1014 Airport Rd., Destin Florida – Unit 142 – sold

Bon Villas Townhome, Miramar Beach Florida – sold

Blue Pine Village, 1543 Meadowbrook Ct., Niceville Florida – sold

74 Amadeus Avenue, Freeport Florida – new construction home – sold

Holley by the Sea home at 1854 Seahawk Lane, Navarre Florida – sold

Miramar Beach/Destin development land on Driftwood Rd. for $1,000,000 – sold

Waterfront lot in Elliott Point off Brooks Street, on Choctawhatchee Bay, Fort Walton Beach, Florida for $425,000 – sold

12 Unit Apartment Complex for $746,800 – sold

Summerlin Condo on Sundial Court, Okaloosa Island, gulf front unit, Fort Walton Beach Florida for $430,000 (one of the highest price per square footage sales on Okaloosa Island) – sold

Emerald Village remodeled home in Fort Walton Beach Florida – sold

Woodland Shores building lot on Warwick Drive in Poquito Bayou, Shalimar Florida for $155,000 – sold

Crete Ct., home in Mediterranean Village at Bluewater Bay, Niceville Florida – sold

Sandy Ridge Estates home in Crestview Florida – sold

Lakeside at Bluewater Bay, Niceville Florida condo sold in 7 days

Barrington Lane, Bungalows at Bluewater Bay home sold in -0- days, ask me how

Lakeview condo on Scenic Gulf Drive, Miramar Beach Florida sold

Hermitage Condo with boat slip on Okaloosa Island, Fort Walton Beach Florida – sold

Home on Sunfish Street, Kokomo Kove near Crystal Beach, Destin Florida – sold

Fairmont Street short sale in Holley by the Sea, Navarre Florida – sold

Indian Lake condo in Destin Florida – sold

How may I help you?

 

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Happy New Year

Wishing you wonders of a New Year! May you be blessed with health, joy and all things to bring happiness to your life.

 

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Happiness at Hanukkah

To all, I hope you enjoyed the beautiful light of the Hanukkah season!

It’s Wendy… It’s Sold!

Wendy Rulnick
Broker, Owner, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

 

Santa Rosa Mall, Mary Esther Florida – Not So Bright and Happy for the Holidays

Out for my annual Christmas and Hanukkah shopping excursion for my husband, I trekked over to Santa Rosa Mall in Mary Esther, Florida. On Black Friday! Was I nuts? Yes and yes! Yes, I was nuts because it WAS Black Friday, a traditional zooey day to shop, but the second “nuts” part was… it was Santa Rosa Mall!  My first clue was the parking lot… half-empty.  My second clue was… Sears. My go-to store for tools, stocking stuffers and all things my Hubby likes was also half-empty! What happened to the tool department?  They used to have rows and rows of every tool imaginable, from the center aisle to the left and of course, to the right.  Before the big turn into the clothing department, a major power tool section was missing! There were only lonely shelves and wide-open spaces.  The myriad displays of screwdriver, ratchet and toolkit gift packs in all sizes were… not there! I used to roam wide-eyed, even last year, wondering what to get my Hubby from the vast Craftsman goodie selection. Alas, there was nary a tool bauble to be found.  I could not even find a Craftsman Christmas ornament, one of the traditional gifts I give him on a Hanukkah night to decorate our tchotchke tree! As you may know, Sears isn’t doing so well. They recently closed 63 stores and their revenues are down 25% over last year’s third quarter. But not to stock the surviving stores? How sad.

I left Sears empty-handed to head toward the Hallmark store, another Christmas staple for us, to buy classic action hero or goofy film character ornaments for Hubby. (After I hit the scary, buggy Sears bathroom). I walked and walked. Wasn’t the Hallmark store there, next to Gamestop? Was I losing my mind? I found a directory and stared at it for a while, being map-challenged (one of my best Realtor qualities) and located the Amy’s Hallmark Store. I sauntered back, noticing the steel bars shuttering parts of the mall, and the few patrons strolling about. I still didn’t see the Hallmark store. I tried asking iPhone’s Siri for walking directions. It sent me in a circle. Finally, I asked one of the mall employees, “Where’s the Hallmark store?” “Oh, they closed last year right after Christmas. They had no business.” Oh my. Gulp. Why it was still listed on the Santa Rosa Mall directory, I don’t know, but I was depressed at that point and left. I drove over to Destin Commons – what a difference! I could barely find a place to park! People were crossing roads like families of ducklings! It was a happy place.  I found all the tools Hubby could want at Lowe’s and headed home. That Sunday, an article about Santa Rosa Mall appeared in the Northwest Florida Daily News.  There is a proposal to convert the former Belk store at the mall to a 228-unit apartment complex, called the The Renaissance at Santa Rosa Town Center.  Repurposing of indoor malls is going on all over the country.  For Mary Esther, it may be better than the gloomy shopping center that exists there now.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Book Review: “Mini Habits: Smaller Habits, Bigger Results”

The book just jumped out at me from “surfing” on Amazon… “Mini Habits: Smaller Habits, Bigger Results” by Stephen Guise.  One of his key premises is “Doing a little bit is infinitely bigger and better than doing nothing (mathematically and practically speaking)”.  The author proposes that you do something so infinitesimally small on a daily basis that moves you toward your goal, or the habit you wish to acquire, that you CANNOT fail.  Here is Mr. Guise’s main example. He wanted to exercise regularly, but dreaded the idea. So he decided he could try just ONE PUSH UP. That’s it- one push up every day.  He thought it was ridiculous, but he found he could do it. And his habit grew. He did more than one push-up a day. Now he is close to a gym rat. His theory is that you make the path toward your goal un-failable! Mr. Guise is a writer. One of his other main goals was to write every day. His mini-habit was to write just 50 words a day. (I’ve already written 180 words!) He says that is so easy, it often spills over to hundreds or thousands of words.  The point is – the mini-habit is not terrifying. It’s not hard. It creates success and builds a platform to do more.  Does it work?  I’ll admit, I’ve read about half of the book so far, and have successfully implemented a few mini-habits that are very rewarding!  If I miss a day or two, I don’t beat myself up. I’ve made it a fun little game, you see.

One of my new daily habits is to do something outside of my comfort zone, regular pattern of behavior or even defying a small or large fear.  Let me give you some simple, and some harder, examples. It’s quick and easy to go through the drive-through at the bank or the pharmacy.  Sometimes, instead, I go inside! I talk to people! Wow! It’s not that hard, it’s interaction, it takes longer and it may even be good for business. Here is another example. I may call a For Sale By Owner! That’s really outside my normal pattern of behavior, but guess what – I already got one listing with another on the way.  The mini-habit isn’t to list 100 For Sale By Owners within six months.  It’s just to do one thing outside my normal modus operandi each day.  It may or may not be business related. That part doesn’t matter.  When my husband and I were in the store, I wasn’t feeling well, but made a point to say “Hello” to someone I knew, that wouldn’t have noticed if we had just walked by. Typically, that may be something I would do, just get in and out. But I made a point to say “Hello”.  Fun, huh? What about doing something “hard” with this mini-habit? Hard may be to pick up the phone to relay unpleasant news instead of sending an email. But just one thing a day – you can handle that, right?  Here is another mini-goal I have started, meditating for five minutes a day with breathing exercises. One of my friends taught me to breathe in, filling the belly, hold for a count of seven, then breathe out more slowly, for a count of eight. OK, I admit five minutes is hard for me. I sometimes do three or four minutes. Maybe I should re-make that mini-habit into a one-minute meditation instead?

Here are some mini-habits you could consider, depending on your goals:

1. Drink one glass of water a day

2. Walk to the end of your driveway once a day

3. Read one new word in a foreign language a day

4. Read one page of a book a day

5. Call one friend a day

6. Clean one counter a day

7. Send one hand-written note per day

8. More Mini-habit ideas from the website

Anyway, I can see the usefulness of  Stephen Guise’s book and techniques in “Mini Habits: Smaller Habits, Bigger Results”. Perhaps you can apply it to something in your life, too! (And I just wrote over 700 words!)

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy:
itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.