26′ Boatslip + 10,000 lb Lift for Sale* (*condo included) – Okaloosa Island, Hermitage 209

Hermitage #209 is a bay front condo on Okaloosa Island, in Fort Walton Beach, Florida. Included with the sale is a rare 26′ boat slip and 10,000 pound boat lift on the private pier out to Choctawhatchee Bay. This two bedroom condo has been recently painted and all furnishings are included.  Find a waterfront view out your window, sit on the patio and feel the warm tidal breezes blow through your hair. The Hermitage complex is tucked away on the drive between Fort Walton Beach and Destin Florida. A three story U-shaped building, its neighborly size feels like a traditional beach community.  There is a pool and also extra parking for trailers.

Hermitage Unit 209 at 1330 Miracle Strip Parkway, Fort Walton Beach, Florida on Okaloosa Island is offered for sale at $239,900.

Watch the virtual tour.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

It’s Wendy… It’s Sold! Thank you to my Destin Florida Sellers!

Thank you to my lovely Destin Florida, Miramar Beach real estate seller clients! They tried to sell their development property near the beach as “For Sale by Owner” for two years, then listed with another real estate company for six months. When their property failed to sell, they listed it with me. It was sold in 30 days for $1,000,000.  How was this accomplished so quickly? Some of the keys to my marketing are attention to detail, follow up and thinking outside the box.

Are you interested in selling your Destin Florida, Miramar Beach house, condo or lot?  Give me a call. I will analyze your particular situation and devise a plan to get it sold!

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

 

First Time Home Buyer SOLD – Bluewater Bay Blue Pine Village!

 

It is such a rewarding pleasure to help a first time home buyer purchase his first house! Today I sold a home in Blue Pine Village, Bluewater Bay, Niceville Florida. The young buyer was just 21 years old!  To see the wide-eyed wonderment at his pre-closing walk-through made my day! He told me “he couldn’t believe” the dream had become reality of his first ever home. Just imagining his puppy romping on the tiled floors and playing in the back yard, making the garage into a “man cave”, having a computer room, noticing little touches previously overlooked, like the custom tiled shower brought exuberant smiles to his face. All wishes were granted as he signed closing papers today! A new homeowner!

How may I help you buy or sell a home in Niceville Florida or anywhere on the Emerald Coast?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Coming Soon Listings!! Destin, Santa Rosa Beach, Okaloosa Island, Crestview Florida!

What real estate are you in the market for on the Emerald Coast of Florida?

Here is a teaser of upcoming listings I will have for you in the next few weeks:

  1. Santa Rosa Beach: Single family home for sale in the Mack Bayou area, near Sacred Heart Hospital. Hardwood floors, granite, custom extravagant lighting, 9′ ceilings, backs up to state forest with fantasy yard! Under $500,000.
  2. Fort Walton Beach: Bay front condo with boat slip on Okaloosa Island! Under $300,000.
  3. Destin: Remodeled townhome, three bedrooms, two and a half bathrooms, garage, new granite, appliances, flooring! Under $250,000
  4. Crestview: Pool home, new carpet, paint! Under $250,000

There are more to come! Would you like to be notified when these hit the market?  Email, text or call me!

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

For Sale – OOPS UNDER CONTRACT -Quail Run Townhome, Destin Florida 32541

 

DISCLOSURE: I wrote this draft blog post about my new listing in Quail Run at 1014 Airport Road Destin, Florida, went on a week long trip, came back and it is now SOLD!  Before I could get a chance to publish my Quail Run Destin townhouse listing for sale – it went under contract while I was away! How? I worked the sale from a hotel room on the laptop and phone!  1014 Airport Road Unit 142 was SOLD in FIVE DAYS!

Envision coming home to this beautifully remodeled central Destin townhome. Plop your keys on the granite counter and tickle your toes in the new carpet! What’s cooking on your new stainless stove? After dinner, take a plunge at the Quail Run community pool. Think about how will you accessorize your newly remodeled home. This Quail Run townhouse has brand new carpet, is newly painted, has new granite counters throughout, including the three bathrooms. The kitchen, with long granite breakfast bar, has new stainless dishwasher, refrigerator and stove. There is new vinyl plank wood look flooring in the bathrooms to match the rest of the home. Quail Run is located near a plethora of shopping and dining, and of course, the beach. Welcome home!

1014 Airport Rd. #142, Destin Florida was listed for $204,900.

AWE SHUCKS! Since the unit is already sold, I do have some good news for you! I have another Quail Run listing with the same floor plan – three bedrooms, two and a half baths, coming on the market within about three weeks. The Destin townhome listing will also be remodeled with new granite in the kitchen and baths, new carpet and freshly painted, as well as some other upgrades. Would you like to be “in the know”?

Give me a call, send me a text or email me.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Why Isn’t My House Selling – Destin Florida

 

I was recently asked to review an expired Destin Florida listing. The home seller was dismayed that hardly anyone had looked at his Destin Florida house during his previous listing period. It was well priced, so that wasn’t the issue. I read through the old MLS (Multiple Listing Service) description and it was bland and generic. “Immaculate”, “must see”, and “motivated” were some of the terms used. How did that make the house stand out?

When writing an MLS description (with the help of a well-worn thesaurus) one thing I focus on is the uniqueness of a property. Here are some questions to give the description a little wow factor and ideas to tickle your creative brain – “imagine” how someone would “live” in the house. Alternatively, how does the “house” live? What are the home seller’s favorite features? What makes it unique? Of course, you can use the words “beautiful” and “lovely”, but why is the house so?  Does it have an enormous deck, pergola, and hot tub in the backyard meant for sinking into each evening while being lulled by the wind in the trees? Is the kitchen edgy with its mirrored backsplash reflecting the host’s good taste? When entering the home, are your eyes teased to seek little architectural delights, like built-in wall niches?  Property descriptions in the Emerald Coast Association of Realtors’ system are limited to just 800 characters in the main field.  Some agents ramble on filling up entire supplements.  You have to do that in a few cases, but normally, it’s not a good idea. Why? Because the internet is filled with syndications of MLS house listings sent to hundreds of websites and a potential home buyer is scanning thousands of listings. The message must get the point across fast.

Further analyzing the expired Destin listing, I noticed the biggest flaw of all. In the public remarks, it said “easy show”.  That is a Realtor term, not a consumer-oriented term.  And to the contrary, it was not easy to show. There was no lockbox, the listing broker stated he must accompany all showings and it reiterated “appointment only”. (The last is redundant because most listings shown in Destin are by appointment anyway.)  What does that mean to a buyer’s agent? That the house is not easy to show at all.  Picture this scenario – you are a buyer’s real estate agent and you receive a call from someone coming to Destin for one day to look at homes.  This particular home is in the buyer’s price range and matches her desired square footage, room count and year built. The issue is there are also 15 other homes that may be suitable. Given the time frame, the buyer’s agent can select eight homes to show.  Guess what? This house won’t be on the list. Why? Because it’s not easy to show!

There are myriad reasons why houses don’t sell.  Price, marketing and availability are three.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

SOLD Emerald Village, 688 Randall Roberts Rd., Fort Walton Beach, FL Hurlburt Field

This exceptional home at 688 Randall Roberts Rd., Fort Walton Beach, Florida just sold! The Emerald Village house was built in 2000 and totally remodeled in 2018. Some of the highlights of 688 Randall Roberts Rd. were the floorplan – huge open spaces from the kitchen, eat-in area, living room and to the Florida room, as you can see in the above photo. Tucked around the corner were two bedrooms and bathroom.  At the front of the home there was an office with vaulted ceiling and formal dining room. The master bedroom had a walk-in closet. As for the remodeling, all details including new door hardware, faucets, lights, granite counters in the kitchen and bathrooms were added. Everything was painted in soothing colors.  The carpets were brand new.  At 2120 square feet not including the sunroom, the Randall Roberts home offered spaces for families or couples looking for flexible room setups.  One of the benefits of this side of the street was the wooded area behind the property. Many of the houses in Emerald Village back right up to other houses, but this home had more privacy because there was no house behind it. Emerald Village subdivision is very popular because it’s located across from one of the main entrances to Hurlburt Field, a large Air Force base.

688 Randall Roberts Rd. sold in just 39 days to a VA buyer with some credit back from the seller to help with closing costs! The VA appraisal noted no repairs necessary.

688 Randall Roberts Road, Fort Walton Beach, Florida sold for $278,000. This is one of the highest sales prices in the neighborhood.

How may I help you?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Under Contract – 1854 Seahawk Lane, Holley by the Sea, Navarre FL 32566

UNDER CONTRACT! 1854 Seahawk Lane, Holley by the Sea in Navarre Florida is now a pending sale in less than 30 days! Beautifully updated, this 2459 square foot house is freshly painted, has new carpet,  new granite kitchen with center island and new stainless steel appliances!  There is a bonus Florida room with French doors which faces the wooded backyard. The master suite is in its own wing and measures more than 14 feet by 16 feet. The floor plan includes an office plus formal dining room.

Holley by the Sea offers swimming, fitness, tennis, basketball, waterfront fishing and beach access, playgrounds, baseballs fields and camping!  This is one of the most popular communities near Hurlburt Field and in all of Navarre.  Located between Pensacola and Fort Walton Beach, Holley by the Sea is close to Navarre Beach, a tranquil stretch of land with miles of state park at Gulf Islands National Seashore that harkens back to old Florida.

1854 Seahawk Lane, Navarre Florida is scheduled to close in August 2018.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Lot 5 Warwick Drive JUST SOLD in Shalimar Florida 32579

Lot 5 Warwick Drive, Shalimar Florida just sold in less than 60 days.  Finding residential building lots is not so easy in Fort Walton Beach Florida or Shalimar, especially for lots this size.  Lot 5 Warwick Drive was almost three-quarters of an acre with dimensions of 75 x 400 feet. Located across the street from Chula Vista Bayou and enjoying the neighborhood park, boat launch and swimming area at Longwood/Poquito Bayou Park, this parcel was very attractive for either building a grand home or perhaps even splitting the lot to have a rear piece. The Poquito Bayou lot was located close to Eglin Air Force Base and also a short commute to Hurlburt Field, VPS airport and Niceville Florida.

Lot 5 Warwick Drive, Shalimar Florida sold for $155,000.

How may I help you?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

The Magic Number in Selling Your Home

What is your property worth? How much do you want for it? Those are two very different things. Even in the strong market in and around Destin Florida, sellers often overprice their homes, condos and lots when selling.  They do this for various reasons, for the same reasons that occur in every market.  Here is a laundry list of reasons for overpricing:

  1. The seller “needs” a certain amount of money to pay off other things, such as personal loans, cars, mortgages on other real property, or to buy a new home valued at “x”.
  2. The seller feels the property is worth what they originally paid plus the actual cost of any improvements they made plus holding period profit, plus any capital gains they must pay (if it’s an investment property or they’ve held it for a short period of time).
  3. The seller has a “magic” number.  For example, “We need to sell for $500,000, or $200,000, or $2,000,000, etc.”. There is a dream number where they can do all the things they wish financially and have leftover. It has no basis in reality. It cannot be a variation of their magic number, for example, “$190,000″ or $487,000”.
  4. The seller feels his property is worth what the neighbor’s sold for or more, because his is better.

The value of a property is not what we “need”, what we “wish”, how much we “need to pay for other things”, what our “right return is”, or a “magic number”. Those are common lines of reasoning for overpricing a property. The market tells us what it’s worth. If the market feels a property is overpriced, there will be no offers, or offers will be far lower than list price. Historically, the closer a property is priced to where it should sell, the more it will sell for, the closer to the original list price and in a shorter period of time.

What is the definition of market value?  According to Fannie Mae, “market value is the most probable price that a property should bring in a competitive and open market under all conditions requisite to a fair sale, the buyer and seller, each acting prudently, knowledgeably and assuming the price is not affected by undue stimulus”. How can you get true market value? First, start with a market analysis by your trusted real estate agent. Do not rely on often erroneous automatic valuation systems, such as Zillow and Trulia, whose sites cannot fine tune differences between comparable properties. Then, once on the market, realize that the market itself will be giving you feedback.  Here are the clues that you are overpriced – no one is looking at your property, or many are looking but you get no offers, or you get very low offers. Remember pricing a house, condo or lot is an art, not a science. If you are getting clues from the market that your list price is too high, lower it.

 

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: [email protected]

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.