I would love to hear your story…

As a means to get new business, I sometimes mail out what is called an “expired letter”. I mail these letters to owners who had their properties on the market in the Destin, Santa Rosa Beach, Niceville, Fort Walton Beach Florida areas, but whose house, condo or lot failed to sell and their listing contract “expired”.  A portion of my letter reads:

“I would love to hear your story and see if your information combined with my creativity may get your property sold.   I’ve found that sellers have unique insights that are often the key to a successful sale! What are yours? Please call me to share your story…”

Interestingly, I got a call from a gentleman who owns waterfront property in Santa Rosa Beach, and his listing expired, but he didn’t want to sell again. He was intrigued by my letter and said that was HIS line – “Tell me your story”!  He found it fascinating that I took the same approach, then he proceeded to ask me for “my” story. Of course, I was caught unawares and stumbled and stuttered. Was this a telemarketer with a new line, or what? It turns out he was for real and I found out I didn’t like talking about myself much, but I glanced around my office and saw a Derek Jeter poster on the wall. I told him I was a real New York Yankees baseball fan!  We hit it off, as he, too, was a fan of the Yankees and baseball! We talked and exchanged a few emails relaying our past baseball experiences, my going to the World Series, and him growing up listening to the game of the week. He knew all the players way back in history and recounted how his father had played for the minor leagues and how he was named after a famous baseball player! He inspired me and my husband to watch the Ken Burns’ “Baseball” documentary, especially about the Yankees of the 1960’s. I recounted this to my new friend and it was quite touching – to get to know someone a little with a brief exchange of our shared mutual interest.

Is there a moral to this story? Not really, but I do take a sincere interest in my clients. Everyone has a story. It may help me sell your real estate better.  Tell me yours!

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Just Sold – Island Green, Sandestin, Miramar Beach Florida Golf Course Home

This Sandestin home at 1513 Island Green Drive in Miramar Beach, Florida just sold in 34 days.  The 3589 square foot Raven Golf Course home built in 2002 had dreamy views of the Number 2 Fairway and dappling lakes beyond from both the first and second floors. Upgraded features included marble floors, high ceilings, crown molding, open spaces, arched doors, granite counters and more. The second floor had a palatial office or family room suite with four glass sliding doors to the covered porch for limitless views. There were walls of Scandinavian style built-in cabinetry and sleek Murphy bed in this special room.  The grounds adjoining the Raven Golf Course included a sparkling pool and hot tub. The master bedroom on the first floor had glass block accent windows and opened to the patio. The master bathroom had a whirlpool tub and separate shower. The kitchen featured a happy window above the sink to view. A dream audio center valued at over $100,000 was included. Other features of this Island Green, Sandestin Florida home included a $200,000 Onan whole house generator, three air conditioning units and brand new carpet. People like Island Green because it is a “community” within a “community”.

This Sandestin home at 1513 Island Green Drive in Miramar Beach, Florida just sold for $840,775.00

Watch the virtual tour.

If you need to sell your Sandestin home, call me at 850-259-0422.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

 

Another Florida Title Insurance Story – Why You Should Get It

I recently sold a piece of property in the Point Washington, Florida area.  The buyer was paying cash and was concerned that there was a clear title, which is the legal right to ownership. When you purchase a property for “cash”, you don’t have to get title insurance in Florida.  This smart buyer, however, did want to insure his property.  He had attempted to purchase a different parcel of land and through a title search by a professional title company, found there was mortgage that encumbered the property which was unknown to the owner, with no quick resolution to allow him to complete his purchase. For this second attempt at buying a different property, we didn’t think there could possibly be another title problem, but having gone through it once, he was worried. Guess what? There was another title issue found, nine to be precise, with the second property. It was discovered that the property’s deed had the wrong legal description, an error of a now-defunct title company, indicating property boundaries overlapping other properties, some of which were encumbered by mortgages, thus involving the interest of not only other owners, but of their lenders. Thankfully, the seller of the subject property had title insurance, so she filed a claim to have the issues rectified at no charge. To clear these title issues on her own could have cost many thousand dollars and taken hours of research. Since she had a title policy, she was protected and able to finally sell her land.

The bottom line – get title insurance when you buy a property for cash in Florida. It’s worth it.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Latest Review Sandestin Home Seller, Miramar Beach FL

Thank you to my Sandestin, Miramar Beach, Florida home sellers for their kind review on Zillow! Read on…

“Wendy was amazing!!!! We had interest in our home immediately and it was under contract so quickly! She was there for us every step of the way and her attention to detail and great follow through ensured everything went smoothly for the closing. She knows her stuff and we would highly recommend her!!!”

How may I  help you?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

You Just Bought a House – Change the Locks

I recently sold a house in Destin Florida. The buyer’s agent asked repeatedly for the seller to turn over all the keys – they only had a couple of them. Where were the rest? Who knows? They had two teenage sons and there was an ex-spouse. Perhaps they had extra keys. Maybe a neighbor, or two, had a key to the house. Perchance, the pet sitter had a key.  When the seller bought the house, he may not have received all the keys from the previous owner. What does this mean? Stop worrying about all the keys. As a matter of course, when you buy a new house, condo, townhouse or commercial property, change the locks, yes, even for a brand new house! There is such a thing as a master key that builders use. What does it cost to re-key a house? Not much. I just called A to Z Lock and Safe, who cover the Emerald Coast of Florida. Their service call charges are between $50-$75, it’s $12.50 per lock change and keys are $2.25 each. So, you could change locks on your new property easily for under $150.00!

Why risk it?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Monday Diary of a Realtor in Destin Florida

Think it’s all glamorous being a Realtor in Destin Florida? It’s Monday!  Today some of my tasks were:

  1. Calling clients to confirm commercial listing appointment in DeFuniak Springs, Florida and to confirm receipt of market analysis sent by email.
  2. Calling Walton County Public Works to get status of one-way road proposal for Driftwood and Ellis Roads, located behind Miramar Plaza, in preparation for the annual meeting, where I am association president.  I will also get a status update on the traffic light that may go at the end of Driftwood on Highway 98, and find out when construction is to begin on the hotel being built on Highway 98 next to my office.
  3. Updating sellers in Fort Walton Beach and 30A in Santa Rosa Beach about last week’s property inquiries and the marketing I’ve done on their behalf.
  4. Entering property disclosure information online for a Holley by the Sea listing to ensure that my MLS entry is accurate.
  5. Talking with my Buyer Specialist about the trek he’s made from Apalachicola to Santa Rosa Beach to Milton in the last few days, showing buyers waterfront homes.
  6. Setting up showing appointments for my Navarre Florida listing.
  7. Recommending a surveyor to my buyer purchasing a home with acreage in Panama City Beach, Florida.
  8. Recommending a lender for my Destin Florida condo buyer who wants to get a reverse mortgage to increase cash flow.
  9. Paying business bills.
  10. Calling State of Florida Department of Revenue to decipher correspondence.
  11. Contacting one of my short sale sellers to get an update on their paperwork progress for entering information into Equator for a Nationstar/Mr. Cooper short sale.
  12. Buying a box of Godiva chocolates as a closing gift for my Sandestin Florida seller.
  13. Going to a closing in Shalimar Florida.
  14. Buying myself the Italian issue of Vogue magazine as a closing present!

Happy Monday, All!

Wendy

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Just Sold Cedar Ridge Niceville – 3932 Balsam Dr. in 1 DAY!

SOLD in ONE DAY!  3932 Balsam Drive, Niceville Florida 32578 in the Cedar Ridge subdivision sold in less than a day recently!  After multiple showing within a few hours, this property had a full price offer.

One of the tidiest and cleanest homes I’ve ever sold, this Cedar Ridge property had 1185 square feet, two bedrooms and two full bathrooms. The living room had wood laminate flooring in pristine condition with a cathedral ceiling and beautiful stone-work fireplace.  There was a fully enclosed Florida room with tile floors.  The cheery kitchen had a large pass-through to the dining area. The kitchen was improved with additional counter space and cabinetry. The roof was replaced in 2011.

Cedar Ridge in Niceville is a very popular neighborhood and most homes don’t stay on the market long!  It’s easy access to Highway 20, shopping, Eglin Air Force Base and the Destin beaches. So far in 2017, there have been 22 properties sold in Cedar Ridge with an average sale price of $182,768.  The average list price is $181,773, so some properties actually sold over list price! Here are the year-to-date sales statistics for Cedar Ridge in Niceville Florida.

Cedar Ridge, Niceville Florida YTD Sales by Wendy Rulnick on Scribd

The home at 3932 Balsam Drive sold for $159,900.

Are you thinking about selling your Cedar Ridge, Niceville Florida home? Give me a call.

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 or 850-259-0422
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Walton County Florida Single Family Home Market – Santa Rosa Beach, 30A, Miramar Beach FL

Everything you want to know about the Walton County, Florida single family housing market is here, up through August 2017. Walton County includes Santa Rosa Beach, 30A, Rosemary Beach, Miramar Beach, Freeport, etc. Notice that in the past year, the number of sales has gone up almost 9% over the previous year.  The average sale price is up a tremendous 32.5%, median sale price is up 4.5%! Active inventory is down over the past year by 4% and months supply is 6.4 months, almost one month faster than the previous year. What does this mean in general for single family home owners in Santa Rosa Beach, 30A, Freeport, Miramar Beach and vicinity, in Walton County, Florida? It’s a seller’s market!

Walton County Single Family Homes Real Estate Market September 2017 by Wendy Rulnick on Scribd

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Okaloosa County Single Family Home Market – Destin, Fort Walton Beach, Niceville, Crestview Florida

Everything you want to know about the Okaloosa County, Florida single family housing market is here, up through August 2017. Okaloosa County includes Destin, Fort Walton Beach, Niceville, Crestview, Mary Esther, Shalimar, Valparaiso, etc. Notice that in the past year, the number of sales has gone up almost 10% over the previous year.  The average sale price is up about 2%, active inventory is down over the past year by almost 14% and months supply is just 3.4 months, one month faster than the previous year. What does this mean in general for single family home owners in the Destin, Fort Walton Beach, Crestview and Niceville, Florida? It’s a seller’s market!

Okaloosa County Single Family Homes Market September 2017 by Wendy Rulnick on Scribd

Do you have more questions about the Okaloosa County, Florida real estate market?  Give me a call, email or text!

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.

Just Sold – 1307 Limestone Creek Cv., Swift Creek, Niceville FL – Sold in 60 Days!

Just Sold – This gorgeous Swift Creek home at 1307 Limestone Creek Cove, Niceville Florida! Built in 2005, this 2818 square foot brick home built in 2005 sold for $433,000. The new lucky buyers have brand new carpet and brand new inside and outside air conditioning units. The home was meticulously maintained. The counter tops were granite and many of the kitchen cabinets had glass fronts for a custom feel.  The master bedroom was enormous and opened directly to the rear patio. 1307 Limestone Creek Cove had four bedrooms and three full baths. One of the bedrooms had a private bath with its own hallway, making it an ideal in-law or teen suite.

Why is Swift Creek so popular? It’s a gorgeous neighborhood with phenomenal landscaping and the preservation and highlighting of nature. All the homes feel upscale here because of strict architectural guidelines. There is a community pool, tennis court, playground, clubhouse, barbecue grilling area and gazebo. Also, enjoy the walking trails with rest stops along the way.  The Swift Creek association fees are a modest $200 per quarter. Swift Creek is within close proximity to the Mid-Bay Bridge Spence Connector, shopping at Publix, Starbucks, Walmart, Panera Bread, dining Italian, seafood, Chinese, German and more, and fun neighborhood shops.  Military members appreciate the easy commute to Eglin Air Force Base from Swift Creek.

What did the seller have to say about my services in selling the home? Check out his review: “Wonderful service and assistance with the entire process of selling my home. I lived outside the area, and she was my eyes, ears and voice when I couldn’t be there to see what was going on. When I needed some services, she had people that got the job done. Just an all around wonderful person”. (Thank you!)

1307 Limestone Creek Cove, Swift Creek, Niceville Florida sold for $433,000 in 58 days.

How can I help you sell your Swift Creek, Niceville, Florida home?

It’s Wendy… It’s Sold!

Wendy Rulnick, Broker, Rulnick Realty, Inc.
Call 850-650-7883 ext 204
Email Wendy: itswendy@rulnickrealty.com

Wendy Rulnick, Broker, sells real estate in Destin, Santa Rosa Beach, 30A, Miramar Beach, Seagrove Beach, Watercolor, Sandestin, Seaside, Rosemary Beach, Fort Walton Beach, Niceville, Bluewater Bay, Navarre, Florida.